apple music Archives | Page 2 of 2

July 13, 2015

Adotas Q&A with Pat Higbie on Apple Music & Internet Radio

Earlier this month, Adotas published a Q&A with XAPPmedia CEO and Co-founder Pat Higbie. The questions focus on Apple Music and its affect on both streaming music services and broadcast radio.

July 8, 2015

Nielsen Data - Online Music Reaches Critical Mass in 2014

Nielsen Data Confirm Listener Time Shift to Ad-Supported Online Audio

RAIN News reported last week on an EDMbiz presentation by Nielsen Vice President Tatiana Simonian showing further confirmation of the listener migration to online listening. It also confirmed that ad-supported listening is the dominant choice of consumers.

July 1, 2015

AdExchanger: XAPPmedia’s Pat Higbie & Pandora’s Tim Westergren on Apple Music

With the release of Apple Music and Beats 1 yesterday, there is still much speculation on Apple's revenue model. AdExchanger's Liz Rowley interviewed several leaders in the industry to get their take on the future of subscription-based vs. ad-supported streaming music services, including XAPPmedia's Pat Higbie.

June 30, 2015

Apple is Onboard with Ad-Supported Listening After All

Apple Music launched this morning with an ad-supported listening service. Yes, there is the subscription service as well. Apple execs never said there wouldn’t be ads. They just didn’t mention it, so the media assumed the company was walking away from the 21-month ad-supported iTunes Radio experiment. We now know this is not the case.

June 24, 2015

Google Play Music Introduces Ads – no surprise there

Yesterday, Google Play Music quietly announced an ad-supported, free listening tier. This complements the $9.99 monthly subscription service offered since 2013. Most of the media chatter […]

June 22, 2015

Apple Accepts the Worst Deal in Music Streaming – thanks to Taylor Swift

It was a busy weekend. Yesterday, a Taylor Swift Tumblr post explained why she will withhold her 1989 album from the new Apple Music service. A few hours later Apple changed course, decided to incur higher operating costs in perpetuity and is back in Swift’s good graces. Everybody wins? Not likely.

June 18, 2015

What Wasn’t Said at the Apple Music Debut

There has been a lot of coverage about the Apple Music presentation last week at the company’s Worldwide Developer Conference (WWDC). However, it’s tough to report on what wasn’t said. There were a number of obvious questions that weren’t answered by the Apple Music executives in the debut presentation. I assume that was intentional.

June 9, 2015

Apple Music’s Biggest Threat May Be to Broadcast Radio

There has been a lot of talk since Apple acquired Beats last year about the impact the re-introduced streaming service could have on the industry. When it first came to market, there was widespread speculation that Beats might take market share from Spotify. That didn’t happen. Spotify’s growth only accelerated and Beats all but shut down after the Apple acquisition. Though Yesterday, Apple Music was announced and it sounds very Spotify-like.