June 15, 2016

XAPPmedia and Audioemotion Partner to Connect Mobile Listeners to Interactive Audio Ads and Content in Spain

Audioemotion, the market leader in Internet audio sales in Spain, and XAPPmedia, the leader in interactive audio services for advertising, content discovery and app navigation, today announced the integration of XAPP interactive audio into Audioemotion’s advertising network.
March 23, 2016
Pandora, Spotify, iHeartMedia in 2015 - Triton Digital

More Internet Radio Growth Analysis – the Triton Numbers

Triton Digital’s monthly Webcast Metrics Top 20 Ranker aggregates actual listening data reported by audio publishers. December's report shows a 13.3% rise in average active Internet radio listening sessions in 2015. So what does this mean for advertisers?
March 15, 2016
Monthly Online Radio Listening

Edison Research: Internet Radio Weekly Listeners Hit 50% of U.S. Population

The Infinite Dial report from Edison Research and Triton Digital found that monthly Internet radio listeners passed the 50% threshold of the 12-and-older U.S. population for the first time in 2015. Just one year later, the 2016 edition reveals that weekly Internet radio listenership is also at 50%. That means 88% of people who listen to Internet radio have made it a weekly habit.
August 31, 2015

DC Inno: “How [XAPPmedia] Plans to Dominate Online Radio Ads”

Eric Schwartz of DC Inno interviewed XAPPmedia CEO Pat Higbie after the recent announcement of the XAPP nomination for the IAB Mixx Awards.
March 9, 2015
Mobile Marketer Magazine Features XAPPmedia

Mobile Marketer: “[Internet radio] advertisers mistakenly focus on graphics and touch engagement”

Last week, Mobile Marketer published an article about the current state of Internet radio advertising. Michael Barris calls out advertisers and marketers for missing some of the key dynamics involved in the audio experience. He applauds innovators such as NPR for use of tactics that are more conducive to the consumer experience, such as XAPPmedia technology.