April 23, 2019

What Happens After Launching an Alexa Skill and Google Action

A lot of planning goes into designing and building Alexa skills and Google Actions. And, there may be detailed plans about the launch and how to drive initial consumer interest. However, we have seen few people give much thought to what happens next. At XAPP, we believe that Launch is Day One of your voice app lifecycle.
April 11, 2019

8 Reasons Why You Need an Alexa Skill Now

Some brands and agencies will tell us they are considering whether now is the right time to launch an Alexa skill. Our experience with clients ranging from the top automakers and consumer brands to retailers and media broadcasters is that having an Alexa skill now is essential to winning in the voice era. Here are eight reasons why brands, media companies, and even government agencies should launch an Alexa skill now.
December 4, 2017

Welcome SurferNETWORK

Today, XAPP’s newest partner, SurferNETWORK announced our collaboration to bring even more radio stations and podcasters to Amazon Alexa and other voice assistants. We are excited to be working with the SurferNETWORK team because of their 19-years of experience bringing radio, sports teams, independent artists and labels, and more the ability to distribute their content on mobile and web.
October 11, 2017

CEO Pat Higbie Discusses the Past, Present & Future of Voice Technology on The Voicebot Podcast 

XAPPmedia CEO Pat Higbie was recently the featured guest on The Voicebot Podcast with Bret Kinsella. During the episode, the pair discuss how voice technology has throughout Higbie’s decade long career in the field, from the introduction of Siri to the launch of Amazon’s voice assistant Alexa.
October 5, 2017

The Journey Christian Radio Station Gets on Alexa in Just 4 Days with Voice Radio™

XAPP announced Voice Radio™ just last Wednesday as a fast and affordable way for radio stations to get their live stream on Amazon Alexa. Within a couple of hours we had our first customer go through the process. The Christian radio station 88.3 The Journey became the first to use Voice Radio after our public release and four days later was live on Alexa.
June 22, 2017

9 Alexa Skill Best Practices for Brands – Report

Today, we published a report that outlines 9 Alexa Skill Best Practices that we believe every brand should consider when planning their next voice app.
May 11, 2017

XAPP Introduces Amazon Echo Ad Monetization for Radio

XAPPmedia pioneered voice interactive ad monetization for radio on mobile and is now working with VoiceLabs to bring that same value to radio stations with Alexa skills. Radio stations can offer their listeners an ad-free experience or they can take advantage of XAPP Ads on Alexa and develop a new source of revenue.
April 13, 2017

Amazon Echo is Bringing Back the Preset Radio Buttons. Will Your Station Be There?

In recent interviews, I have said many times that Amazon Echo is bringing radio back into the home. Over 10 million homes have introduced Amazon Echo and Google Home into their kitchens and living rooms. Another 20 million are expected to add these devices in 2017. Gartner estimates that 75% of U.S. households will have a smart speaker by 2020 according to Inside Radio.
March 20, 2017

Voicebot: Is XAPPmedia’s B100 Skill “The Future of Radio?”

Last week, Voicebot covered the launch of Federated Media’s B100 Amazon Alexa skill developed by XAPPmedia. The article discusses how the skill is different from others currently offered by radio stations because it is offers more than just a live simulcast or Flash Briefing.