April 7, 2016

Watch Now – jacapps Webinar on Value of XAPP Ads for Broadcast Radio

Data show that half of U.S. consumers listen to Internet radio weekly and 177 million monthly. Most of this listening is on mobile and mobile advertising budgets will exceed television spending by 2020. These two trends are converging to present a new opportunity for radio broadcasters to grow revenue and audience.
April 5, 2016
jacapps Blog features XAPPmedia Revenue Model for Broadcasters

jacapps Hosts Webinar on XAPP for Broadcasters

Data show many people are streaming audio on smartphones, including broadcast radio. Data also show that these listeners prefer ad-supported streaming. So XAPPmedia and jacapps joined forces to create JAX – an opportunity for broadcasters to establish a new revenue stream and capture more daily listening.
February 11, 2016
Edison Research Ear Wars

Ear Wars Offers Insight for Radio Broadcasters

Larry Rosin of Edison Research presented new data about broadcast radio and other audio listeners in Nashville last week at the Country Music Seminar. The conclusions include recommended strategies and line up around a core set of differentiators that offer broadcasters a competitive edge in an increasingly crowded audio landscape.
December 8, 2015
Broadcast Radio Should Leverage Digital Options

Inside Radio Concludes Digital is “Premium Asset” for Broadcasters

Over the past couple of months, Inside Radio has published a number of articles related to digital channels and bringing broadcast radio to the Internet. Radio broadcasters have both experience and assets to leverage when competing for digital audio advertising spend.
February 27, 2015

XAPP Interviewed as “Radio’s Most Innovative” by Jacobs Media

Jacobs Media honored XAPP with the title of "Radio's Most Innovative" and published an in-depth interview with XAPPmedia CEO Pat Higbie.