April 26, 2016
mediapost-article-xapp-internet-radio-ad-load-report

MediaPost: 90% of Commuters Listen to Radio, XAPP and Edison Data Cited

Yesterday’s MediaPost article discussed the listening habits of car commuters citing data from XAPPmedia’s Internet Radio Ad Load Report and Edison Research. The article specifically compares the channel switching behavior of AM/FM radio listeners to Internet radio listeners during a commercial break.
April 25, 2016
MediaPost Interview with XAPPmedia Pat Higbie

MediaPost Interviews Pat Higbie on Internet Audio

Op-Ed Contributor to MediaPost Charlene Weisler interviewed XAPPmedia CEO Pat Higbie about the founding of XAPPmedia, the internet audio industry, and the future of streaming music.
December 18, 2014
Pat Higbie for MediaPost - December 2014

“5 Internet Radio Predictions for 2015,” XAPPmedia in MediaPost

XAPPmedia CEO Pat Higbie shares his Internet radio predictions for 2014 with MediaPost in an article published today. He predicts a lot of changes and growth when it comes to advertising in internet radio.
April 25, 2014

MediaPost: XAPPmedia to fill the gap

MediaPost offers a daily diet of news important to marketers, advertisers and agency professionals. Part of that diet yesterday included coverage of XAPPmedia's recent launch and funding announcement.