June 13, 2016

Adotas & XAPPmedia: Ad Blocking From A Streaming Audio POV

An Adotas Q&A with XAPPmedia CMO Bret Kinsella explores how audio streaming can dodge the dangers of ad blocking.
February 5, 2016
Adotas Q&A with Pat Higbie on Digital Marketing for Radio Industry

Adotas Q&A with Pat Higbie on Digital Marketing for Radio Industry

In an interview with Adotas, XAPPmedia CEO Pat Higbie answers questions regarding the importance of digital marketing for the radio industry. In the article, Higbie answers the following questions.
October 27, 2015

Adotas Interviews Pat Higbie on Apple Music Ad Load

Adotas reached out to XAPPmedia after the publication of the Apple Music Ad Load Report last month. The following article from Adotas is an interview with XAPPmedia CEO Pat Higbie and focuses on the findings from the report.
September 17, 2015

Adotas Q&A with Pat Higbie on Marketing Power of Mobile Internet Radio

CEO of XAPPmedia Pat Higbie was recently interviewed by Adotas regarding Internet radio reach.
July 13, 2015

Adotas Q&A with Pat Higbie on Apple Music & Internet Radio

Earlier this month, Adotas published a Q&A with XAPPmedia CEO and Co-founder Pat Higbie. The questions focus on Apple Music and its affect on both streaming music services and broadcast radio.
December 15, 2014

Taylor Swift vs. Spotify: What Advertisers Need to Know

Taylor Swift leaves Spotify and takes her music with her. Ed Sheeran comes to Spotify's defense by contributing his success to its streaming services. XAPPmedia's Bret Kinsella had a featured article on Adotas today where he breaks down both sides of the debate, presents important data, explains what advertisers need to know and how they can benefit from internet radio.