Brands Archives | Page 3 of 6

January 8, 2018

2017 Was the Year of the Smart Speaker, Voice Assistants and XAPPmedia

The biggest technology story of 2017 was clearly the rapid rise in smart speaker adoption and proliferation of voice assistant access into everyday appliances. XAPP quickly recognized the importance of this shift in consumer technology adoption for media organizations and brands. In 2016, we began optimizing our interactive voice platform, One Voice AI, to enable companies to quickly establish a presence on Amazon Alexa, Google Assistant and Microsoft Cortana individually and simultaneously.

December 28, 2017

Top XAPPmedia Blogs of 2017 – Alexa Best Practices, Infographic for Brands Looking at Voice, Bravo Tango and Much More

2017 was a big year for voice assistants. It was also a big year for XAPPmedia. After launching just three voice apps in 2016, XAPPmedia was tapped to develop more than 650 in 2017. Here are the top seven blogs from this tremendous year. We look forward to seeing what new exciting developments 2018 has in store for both voice assistants and XAPPmedia.

December 13, 2017

WIRED: The Future is Screenless

Amazon Alexa presents an enormous opportunity for brands to connect directly with consumers in their homes. But creating an engaging voice-first experience also has its challenges. Ricki Harris of WIRED discusses this topic in a new article featuring XAPPmedia CEO Pat Higbie and other voice industry leaders’ opinions on why brands should embrace a screenless future.

November 9, 2017

Bravo Tango by National Geographic is a Google Assistant App to Help Veterans

We think about Bravo Tango as a voice app that matters and are proud that Nat Geo and 360i tapped XAPPmedia to design and build the Google Assistant app. Bravo Tango includes brain training and mindfulness techniques and exercises designed to help veterans better deal with the stresses that often remain after war ends.

November 7, 2017

How Are You Reaching Consumers that are Web Browsing by Voice?

Are consumers able to find your brand by voice? Gartner is predicting that nearly one-third of web browsing will be conducted without a screen by 2020. Don’t mistake this for other data points that focus on voice consuming a larger proportion of search on mobile. This statistic means that web browsing information traditionally conveyed through images and text will need to be delivered by voice.

October 18, 2017

XAPPmedia Announces 450 Voice Apps on Amazon Alexa, Google Assistant and Microsoft Cortana Served by the One Voice AI™ Platform

XAPPmedia today announced that over 450 voice apps are now running on the XAPP One Voice AI platform for brands and media companies engaging with consumers on Amazon Alexa, Google Assistant and Microsoft Cortana. The full lifecycle managed service for voice interactive consumer engagement helps companies from development through launch and ongoing maintenance and support.

October 11, 2017

CEO Pat Higbie Discusses the Past, Present & Future of Voice Technology on The Voicebot Podcast

XAPPmedia CEO Pat Higbie was recently the featured guest on The Voicebot Podcast with Bret Kinsella. During the episode, the pair discuss how voice technology has throughout Higbie’s decade long career in the field, from the introduction of Siri to the launch of Amazon’s voice assistant Alexa.

July 19, 2017

XAPPmedia CEO Pat Higbie Shares His Tips for Building Better Voice Apps

In a recent four-part series, Voicebot.ai asked a number of voice industry experts, including XAPPmedia’s Pat Higbie, for their advice on how to build better voice applications. Here is what he had to say.

June 22, 2017

9 Alexa Skill Best Practices for Brands – Report

Today, we published a report that outlines 9 Alexa Skill Best Practices that we believe every brand should consider when planning their next voice app.