January 5, 2015
XAPPmedia featured in AdExchanger

AdExchanger Names XAPPmedia as Innovative Ad Tech Company

A recent AdExchanger article emphasizes the uselessness of the banner ad format, calls for advertisers to change their mentality around digital advertising and lists 10 innovative ad tech companies, including XAPPmedia.
June 19, 2014
Business Insider Reports on XAPPmedia

Business Insider on XAPPmedia: “[They’ve] invented a new type of mobile ad that’s so intuitive …”

From Business Insider, June 2014: "[XAPPmedia's] product allows listeners to talk back to radio ads when they come up on ... mobile apps. It uses an iPhone or Android device's microphone to let users actively participate in the ads, rather than passively listen — or tune them out."