Today, Re/code’s Katie Boehret reviewed the new NPR One App. Not surprisingly, she had many good things to say about it. We have already seen NPR One as a featured app in the iOS App Store and it is up to 79 on the charts. Expect that to rise further as word gets out. It already has over 100, five-star reviews.
At XAPP we were also excited to get our first official review as part of the NPR One App. In the video report, Katie comments about XAPP Ads, “…this is really a new way to think about radio advertising and I thought it was pretty neat.” To see the comments about XAPP, click on the video below.
To read the full article go to: http://recode.net/2014/08/06/not-just-a-lot-of-talk-npr-one/
How XAPP Ads are Changing Audio Advertising (Video)
The NPR One App: Infinite News, Education, Stories, XAPP
Introducing the Voice Click, Hands-Free Conversion