XAPPmedia BLOG

Watch Now: How Radio Can Succeed on Alexa Webinar

Smart speakers and voice assistants in general are turning out to be a more important consumer shift for radio than mobile. To give radio broadcasters a quick tutorial on how to succeed on Alexa, last week XAPPmedia held a 30-minute webinar which discussed key market data, listener stats and best practices related to putting radio on Alexa.

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Love Sport Radio Launches 10 Fan Shows as Podcasts on Alexa and Google Assistant

LONDON, May 8, 2018 – LOVE SPORT, the broadcaster that took club podcasters to radio, today announced a collaboration with XAPPmedia to make 10 shows available to fans through Amazon Alexa and Google Assistant and the respective Echo and Google Home smart speakers. It is the first known portfolio of podcasts to be made simultaneously available on both Alexa and Google Assistant in the UK.

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Inside Radio Highlights XAPP’s Webinar on Alexa and Radio

This week, XAPP hosted a webinar on the topic of how radio can succeed on Alexa. Inside Radio listened in and highlighted a few key points from the 30-minute session in a recent article this week. One of the main takeaways was that while voice assistants and smart speakers have brought radio back into the home, they will also be coming to the automobile faster than you think.

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Alexa is Coming to the Car Faster Than You Think

Amazon’s Alexa is being adopted by car makers ranging from Ford and Toyota to BMW. Ford says 20 million cars will have Alexa access in 2018 and that is a good start. Those announcements show a trend, but new testing by Amazon may accelerate Alexa availability by introducing an Echo Dot model for cars.

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New Webinar: Radio on Alexa. Stats, Case Studies and Best Practices

XAPP has helped launch over 800 Amazon Alexa radio skills over the past 12 months. These launches range from big radio groups like Cumulus and Scripps to regional groups and single stations like Radio Dubuque and The Journey. On May 1st, XAPP will hold our first webinar discussing what we learned launching 800 radio stations on Alexa.

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